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STRATEGIC COMMUNICATIONS

PAT BLAKE: pat-blake@uiowa.edu

Valerie Reeb demonstrates a lab technique for videographers.

The Office of Strategic Communications serves as the lead communications section for the agency and guides the flow of information from SHL to the public, news media and public health partners. It tells the SHL story through publications, outreach materials, website content and social media.

The office works with state and national media, educators and public health partners to share the news of Iowa’s state public health laboratory. It provides consultation and crisis communications during environmental and public health emergencies by managing clear and open communication.

HIGHLIGHTS

  • Developed new branding programs for a Private Well program, a water quality initiative (UCMR4) and the employee Quarter Century Club.

  • Began development of a biosecurity course for CDC and APHL.

  • Launched Clinical Test Menu and Radiochemistry web pages.

  • Produced educational materials as part of an environmental learning kit for teachers and students.


Other Units in the Office of the Director


Christopher Atchison

Office of the Director

Christopher Atchison
Director

Wade Aldous

Disease Control

Wade Aldous
Associate Director

Susie Y. Dai, Ph.D.

Environmental Health

Susie Y. Dai, Ph.D.
Associate Director

Sarah Dricken

Administration and Finance

Sarah Dricken
Associate Director